Want to grab media attention for your inn? Think 'upside down.'
Your next paragraph might include a quote about your excitement (as the innkeeper) that moves the story forward. You could also include more of the pertinent details about why the event is happening now (highlight the timeliness) or note something specific that attendees will learn, like this:
Your third paragraph adds more details.
And then you'll want to wrap it up.
While this is a condensed version of a press release, it demonstrate the key elements you'll need, in addition to your headline sub-headline, and contact information, of course. Click here to view a full sample of a recent press release we created for an inn.